A Web Directory So Good, You Will Pay for It
By Adam Steele | Marketing, Search Engine OptimizationRecently I was approached by CommunitySEO.com founder Anand Nathan, a directory (paid) that intends to be “THE local and online business directory by providing features that always put the brand, and information about that brand, where people can find it.”
The Disavow Tool: Grace from the Google Gods, or Sinister Trick?
By Adam Steele | Search Engine OptimizationThe timing could not have been better. The SERP battlefields are littered with the bodies of former moguls who were brought low by the devastation wrought by the cruel march of Penguin. People still mourn the loss of high-performing money sites
A Simple Local Marketing Strategy for Uber Vancouver & My Thoughts
By Adam Steele | Marketing, Search Engine OptimizationI like Uber – I like them a lot. So, I have decided to whip up a local marketing strategy, detailing how I might have gone about bringing people into their cars. Marketing genius ensues…not really : )
Google +1, One More Step to Search Engine Quality Control
By Adam Steele | Google Algo, Search Engine OptimizationWhat is Google +1 ? Google recently announced a new system for users to vote on their favorite search rankings, the Google +1 button. Taking the idea from Facebook’s “like” button, where users can “like” a website or an article, Google is considering adding a little +1 next to each of their search results so
5 Common Blogging Mistakes You should Avoid
By Adam Steele | Marketing, Search Engine OptimizationAs internet marketers many of us maintain blogs in order to appeal to our target audience as well as to the search engines. We certainly love what we’re writing about, but we’re also hoping that our hard work will be rewarded with increased sales and a better standing in the search engines. Therefore it’s important
Google Gets Personal
By Alex Cross | Google Algo, Search Engine OptimizationLast week Google took another step toward personalized search results by launching a feature that allows users to block certain websites from their search engine results pages (SERPs). Here is an overview of how the system works: The user will submit their search through Google and the applicable results will show up just as before.
Inbound Marketing | Major Players Make Major Investment
By Adam Steele | Business, Marketing, Search Engine OptimizationIt was recently announced that Google ventures, Sequoia Capital and salesforce.com have come together to invest in Hubspot, one of the first companies to push the concept of inbound marketing for lead generation. Inbound marketing consists of getting traffic to come to you through incentivized marketing. Unlike outbound marketing, which relies on cold calling, paid